Kendra Powell
Business Development, Branding, Web Design, UI, & UX
I’m Glad you’re Here.
I create products that help companies serve their clients.

About
Hi. I’m Kendra. I’m passionate about helping people succeed. I love design aesthetics, and creating user-centric designs.
Whether I’m building websites or products for clients I always consider the customer journey, user interaction, and how it ties into the company’s overall vision. I totally geek out over data and doing user research to discover exactly what customers need.
With over eight years in design, website development, and leadership I’ve got a penchant for making complex things easy to digest and understand.
Skills
Top commented on by my clients
- Excellent organizational skills
- Analytical
- Strong technical understanding
- Great communication
- Good time management skills
- Superb presentation skills
- Strong drive to learn & grow
- Fast learner
- Conscientious
- Ability to motivate a team
- Team player
- Familiar with Agile Development & Scrum
- Familiar with Figma
- Image editing
- Simple video editing
Curious about something else?
I'm proficient in, but not limited to, the following categories
Branding.
- Simple logo creation
- Imagery Guidelines
- Typography
- Brand Voice
- Brand Kits
- Graphic design (image editing, simple video editing, etc.)
- Branded Digital Products (pdfs, key notes, pngs/jpgs, etc.)
- Branded Physical Products (brochures, flyers, mailers, items, etc.)
Customer Journey.
- Brand Scripts (identifies avatar wants, needs, objections, etc.)
- Persona/Avatar Creation & Identification
- Customer Paths (wireframes & flow charts)
- Funnel Creation & Automations
- Customer surveys & interviews
- Email campaigns & nurture sequences
- Webinar presentation/ automation
- Setting up operational systems & on-boarding a team
Web Design.
- Website design (wireframes, mockups, & prototypes)
- Website front-end development (WordPress, Weebly, Wix, Squarespace, etc.)
- Graphic design (image editing, simple video editing, etc.)
- Implementation of best practices for UI (plugins, combined with UX surveys/interviews, research, etc.)
- Copywriting
- Conversion optimization
- Basic SEO optimization implementation & strategy
- Website traffic strategy
- Landing page creation
- Data analysis (user behavior)
- Split testing
- Information architecture
Graphic Design Samples










Image Editing
Whether an image needs clean up, background removal, enhancements, or color grading, I’ve got it.







Branded Products
Physical products like: Brochures, flyers, pamphlets, forms, labels, and pretty much anything your business needs designed.
Digital Products like: Freebies, lead magnets, pdfs, pitch decks, strategy decks, proposals, presentations, manuals, pdfs, social media images, etc.



Logo Design
Simple clean beautiful logos that represent a brand’s essence.
Website Design & Development
WireFrames

Customer Flow Charts


High Fidelity Mockups

The Truth Is..
I’d be a great asset to your team. I’m a fast learner and feel confident that I could quickly learn any type of software or methodology that your team is used to using.